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The Basics



The Veterans Business Alliance (VBA) is an alliance of Townsville and the Region's [ext] veteran-smart businesses with an interest in harnessing the value of veterans in supporting the economic prosperity of Townsville and the region. Employers who are members of the VBA

  • appreciate the value of veterans working for them,

  • want greater access to veteran recruits,

  • want to support veterans to transition into civilian employment, and

  • want to help other employers appreciate the benefits. 

If you are keen on hardcopy or PDF, we have produced a VBA Promotion Brochure

An example of what we want to achieve is represented in this article in the Sun Herald [ext].

We are working on a "Veteran Employer Maturity Model" that will help businesses identify what they can do to best support their veteran employees, especially in the early days post-separation from the ADF. When we are satisfied that this model is feasible, acceptable and suitable, we will publish members' efforts on the website to demonstrate practical examples of what good looks like for those businesses that would like to have more veterans as employees.  

The Fundamentals

Charter, Pledge and Value Proposition

See who is a member of the PM's Veterans' Employment Program

Submit a Job for a member of the Veteran Community for publication on our website

Membership & Meetings


Businesses are Members of the VBA. Members are listed in this Members' Directory. Each business, depending on the level of membership, has one, two or three Designated Representatives.

Businesses that would like to join us because they are keen to support the veteran community and help them support Townsville, please email for a chat with our Service Delivery Operations Team. 

We also have Associate Members who have represented a member business but no longer represent that business, having changed jobs. We would like them to stay on, as it is likely they will continue to champion the cause and bring on board and represent another business again within the next 12 months. 

Meetings (called O-Groups) are held on the third Friday of each month. Details on procedures and formats are on this page. 

Joining Procedure


  • Any interested business is welcome to enquire, or a Representative of a Member Business will identify businesses that recognise the value of employing veterans or businesses that are keen to better understand the value and keen to join the Alliance. Direct requests from interested businesses can be sent to the VBA Secretariat at

  • If a business is keen to try-before-you-buy, a representative or two can come along as a guest to an O-Group, or two​. Let us know by email above and we'll make sure you are welcome and fully briefed on our mission. 

  • If/when committed to joining the VBA, complete the pledge and send it to

    • An invoice will be sent on a pro-rata basis for the remaining quarters for the remainder of the calendar year.

    • Upon receipt of payment, and confirmation of business listing on PM's Veteran Employment site, the business becomes a fully-fledged member of the VBA for the remainder of the calendar year.

    • A Starter Pack will be dispatched by the VBA Secretariat and identification merchandise is presented at the next O-Group.

    • Membership is renewed annually at the start of each calendar year. 

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More Information

If you'd like to discuss this or join us, please email us at

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